Geoff is a founder and partner at Calgary's SAW Ideas & Design Studio, established in 2005. He is responsible for business development and client services, as well as leading the company's overall strategy with his business partners. Prior to launching SAW, Geoff worked with TELUS as an account manager in their residential services and later moving over to TELUS Advertising.
Geoff joined United Way's Leaders Cabinet in 2014. As an entrepreneurial individual with a strong sense of business ethics, Geoff wants to leverage his skills in marketing and advertising to help vulnerable Calgarians who have not had the same opportunities. Aside from his wife and two daughters who always take priority over other interests, Geoff is a music lover with very broad tastes, and an NFL fan with a slavish devotion to just one team - the Tampa Bay Buccaneers.